Starry Soda Story & Vision
Starry Soda was created with a bold vision: to reimagine what a lemon-lime soda could be. Launched by PepsiCo, Starry represents a fresh approach to citrus refreshment, prioritizing real ingredients and authentic flavor over artificial additives.
The brand's journey began with extensive research into what consumers truly wanted from their sodas. The result was a beverage that delivers crisp, clean taste with transparency in ingredients. Starry quickly became known for its bright, balanced flavor profile that neither overwhelms nor disappoints.
Looking forward, Starry's vision extends beyond creating exceptional beverages. The brand is committed to sustainability, innovation, and community connection. Through thoughtful ingredient sourcing and eco-conscious packaging options like SodaStream partnerships, Starry aims to refresh not just moments, but mindsets about what a modern soda brand can achieve.
Today, Starry continues to grow, bringing its brilliantly refreshing taste to more people across North America and beyond, while staying true to its founding principles of quality, authenticity, and innovation.